A few of my long term clients are saying that organic rankings aren't as important anymore and they are pushing for local, local, local rankings for their business.
IS ORGANIC SEO STILL KING OF SEARCH RESULTS?
Yes, Local SEO Top FIVE rankings are KING if the person searching is actually looking for a local business, but if your business is Nationwide then Organic is still the KING of search for trusted sites.
Over the last several years of mastering or trying to master SEO, there are so many more obstacles for SEO Specialists to overcome. We have pay per click advertising, Google Places advertising, Organic Search Engine Optimization and now Google+ pages with author pictures showing up which of course we all know that the stats show viewers will click on a picture so these are actually really important pages to optimize. Even the Google Blogspot pages are showing up which is great.
This means so many different pages for an SEO Specialist to work on and build for the client. The old days of just Organic search engine optimization is over. It's a whole new playing field out there and yes, I believe I have this down and down well.
So don't just let any SEO Company talk you into hiring them. Yes, they all say they can promise the world and specialize in a certain area of SEO but in reality to do it right, only hire one company or person that knows what it takes. These people, like myself have had to work very hard to learn it all and have the years of experience to survive all the current changes and will stay on top of things for future SEO.
I offer SEO consulting and never promise anything. My job is to just make your phone ring. Simple as that. I'm located in Sonoma County if you need a Local SEO Consultant, but I offer my SEO services Nationwide as well.
Thursday, January 2, 2014
Tuesday, August 20, 2013
SEO and Hacked Websites
Local SEO and Hacked Sites
Well after 15 years of specializing in SEO one of my sites got hacked. Malware detected from Google Webmaster Tools. WOW. Shock. SSL Certificate installed, and was on a secure server.Just so happened to be my longest all time #1 ranking site. Ok, don't panic like Jim Cramer would say. So after doing some fast research, I did exactly what Google Webmaster Tools said to do. I found the Malicious coding on the site which was easy cause I have been staring at this coding since 2005 for this site. I knew exactly where it was and deleted it instantly.
Rankings are dropping fast as Google has blocked the site and has coded this site as being hacked and dangerous. Client is watching by the minute his site fall down in rankings.
After doing everything I could and resubmitting to Google for review, now it's time to sit and wait. Not knowing how long the process would take, being tortured as you may call it, within two days the site was back up and moved back up in rankings.
But in the mean time, the site split. Google split the sites between Organic and Local which were combined sometime back. So now I had one #2 Local and #3 Organic (dropped to 5th) but the odd thing was Google actually changed the local listing from the actual website to the Google plus page as a fall back site which saved any business from being lost. Client really never did loose much from this whole incident.
So in closing, thank you Google for having backup for me without even knowing how really important the Google Plus pages were until this happened.
All is good and everything back to normal. Local and Organic listing merged and ranking high.
I have to think this must be an all time record for a hacked site recovery.
SEO SPECIALIST well deserved title if I say so myself! I'm all you need.